What is CRM and what one should know about it?
One in two organizations today depend on CRM in order to succeed in the competitive markets in which they operate. CRM, or customer relationship management, is a process that enables an organization to manage and analyze the interactions it has with customers. Traditionally CRM was mainly used by sales teams but through new advanced technologies such as big data and artificial intelligence, CRM can be applied to many areas of an organization such as marketing and customer service.
There are many CRM applications available in the market, in fact, the market is flooded with CRM choices . However, the two most popular of all of them are Zoho CRM vs Hubspot. They are well known for having a generous Free Version of CRM open to be used by any individual or business.
What does Zoho CRM and Hubspot offer?
Zoho CRM and Hubspot are both leading CRM softwares available in the market. Both offer bells and whistles required for any salesforce and customer relationship management feature sets for any organizational requirements, however Zoho CRM has more advantage over customization and extended functionalities. Zoho CRM can provide more personalized experience regarding organizational workflows and processes.
Zoho CRM pricing and Hubspot pricing
Zoho CRM
Zoho CRM comes with a free version with 3 users , having the CRM featuresets most can start with . However, it also comes with paid subscriptions and Editions – Standard, Professional, Enterprise and Ultimate.
Hubspot
Hubspot also offers a basic free CRM with feature sets that anyone can start with. However, there are paid programs that anyone can opt for like Marketing Hub, CMS Hub, Service Hub, Sales Hub.
What is the difference between – Zoho CRM vs Hubspot
Zoho CRM’s attributes or feature lists is a lot wider than HubSpot’s. Zoho provides more extensibility and more options. We will try to mention few things one can perform just with Zoho CRM:
Create screens and workflows, blueprints to streamline data inputs from various departments or teams.
Create exclusive customer journeys based on types of services/products and measure them.
Discover more chances for automation being into a smart business eco system , get tips for workflows, macros, and much more possibilities
Use voice commands to drive crucial reports and information.
Self Service Portal accessibility to Customers and many more..
Using Zoho CRM, you can get a vast array of regular reports or construct comprehensive customized reports utilizing a variety of visualization choices. You could even make customized modules to reflect a variety of elements of your sales process.
In HubSpot however, these attributes are available only in a very limited and minimal way, one has options to buy add-ons or APIs for more sophisticated customization demands.
HubSpot is a web-based platform, which is used more for marketing automation, customer intelligence and social media monitoring. It offers tools for inbound marketing, blogging, lead management, social media marketing, email marketing and search engine optimization.
Zoho CRM is an online customer relationship management system that allows you to track your leads and opportunities in one place. You’ll be able to create tasks, projects and opportunities for your team members to move your deals forward.
Zoho CRM is quite different than Hubspot because of the diversity in their products. The difference in the products arises from the types of data business use for sales and marketing, as well as how they manage leads.
Zoho CRM provides customer relationship management (CRM) tools that integrate with third-party applications, while HubSpot offers marketing software that includes blogging, SEO, PPC, social media monitoring and strategy.
Zoho CRM vs Hubspot – Third Party Integrations
Ensuring your office options could share information and communicate with each other is an significant part improving worker productivity. Intelligent integrations are a must-have in today’s workplace. Zoho CRM is famous for its almost endless number of integrations and also the ability for programmers to customize the solution to meet customer requirements.
A number of the integrations featured from the HubSpot App Marketplace are added on in a monthly price.
HubSpot’s pricing arrangement, however, is a small setback. They need new accounts to buy mandatory onboarding services in a one-time startup price, and you will find several pricing tiers that may be perplexing. Zoho One is quite a bit more predictable, with one low per-user price a month and no onboarding fees.
If you’re looking for a CRM that is easy to use and will allow you to effectively target potential customers, then Zoho is right for you. Zoho was established in 2005 and has grown steadily since then with its product offerings. HubSpot is another option for those looking to start with. It has software, platforms, online training courses, and more to help you grow your business.
Selecting the ideal CRM is about more than price — it is about value, performance, and capability to scale. HubSpot’s shortage of innovative features and integrations will immediately demand that you update to a more expensive version of the program.
Who Are We?
We at BITS Systems provide a wide range of implementation services for CRM ERP Enterprise Software Products. We are Authorized Zoho Partners located at Bengaluru, providing implementation services for BIGIN by Zoho CRM, Zoho CRM, Zoho CRM Plus, Zoho ONE, Zoho Creator, Zoho Books, Zoho Recruit. We also work with Microsoft Dynamics 365 for Sales, Service & PSA.